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      <image:title>Rubus of Rose (Blend 3) / Wild Ale / 6.5% / 750ml</image:title>
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      <image:title>Braybrooke Willi Becher / 480ml</image:title>
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      <image:title>North Brew Springwell Schooner / 390ml</image:title>
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      <image:title>North Brew Springwell Stemmed Glass / 284ml</image:title>
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      <image:title>Premier Hop Gift Cards (e-Voucher)</image:title>
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      <image:title>Simple Wheat Things 2021 / 5.8% / 750ml</image:title>
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      <image:title>Premier Hop £10 Gift Card (e-Voucher)</image:title>
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      <image:title>Premier Hop £25 Gift Card (e-Voucher)</image:title>
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      <image:title>Premier Hop £100 Gift Card (e-Voucher)</image:title>
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      <image:title>The Strong Fruit Ale / Refermented Ale / 10% / 500ml</image:title>
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      <image:title>The Spontaneous Ferment 3-Year Blend / Fermented Ale / 5.5% / 500ml</image:title>
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      <image:title>Surprise Box!</image:title>
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    <loc>https://premierhop.co.uk/products/symphonie-solera-iv</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
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    <loc>https://premierhop.co.uk/products/summer-of-faith-2021-schooner</loc>
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      <image:title>Summer of Faith 2021 Schooner / 500ml</image:title>
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    <loc>https://premierhop.co.uk/products/beer-box-12-pack-pale-ale</loc>
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      <image:title>Pale Ale Box - 12 Pack</image:title>
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      <image:title>IPA Box- 12 Pack</image:title>
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      <image:title>DIPA Box - 12 Pack</image:title>
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      <image:title>Mixed Box - 12 Pack</image:title>
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    <loc>https://premierhop.co.uk/products/cheery-grisette-batch-1-2020</loc>
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      <image:title>Cheery Grisette (Batch #1 (2020)) / 5.3% / 750ml</image:title>
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    <loc>https://premierhop.co.uk/products/silhouet-wild-ale-8-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
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      <image:title>Silhouet / Wild Ale / 8.2% / 750ml</image:title>
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    <loc>https://premierhop.co.uk/products/saaz-wild-ale-6-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
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      <image:title>Saaz / Wild Ale / 6.8% / 750ml</image:title>
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  <url>
    <loc>https://premierhop.co.uk/products/sprong-wild-ale-7-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
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      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/TommieSjefSprongv1.jpg?v=1714238484</image:loc>
      <image:title>Sprong / Wild Ale / 7.1% / 750ml</image:title>
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  <url>
    <loc>https://premierhop.co.uk/products/oud-bruin-wild-ale-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/TommieSjefOudBruinv1.jpg?v=1714239109</image:loc>
      <image:title>Oud Bruin / Wild Ale / 7.2% / 750ml</image:title>
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  <url>
    <loc>https://premierhop.co.uk/products/subscriptions-select-your-choice</loc>
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      <image:title>Subscriptions - Choose your selection</image:title>
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  <url>
    <loc>https://premierhop.co.uk/products/dissolving-elixir-modern-sour-6-3</loc>
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      <image:title>Dissolving Elixir / Modern Sour / 6.3%</image:title>
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    <loc>https://premierhop.co.uk/products/never-known-fog-like-it-pint-glass-500ml</loc>
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      <image:title>Rivington Pint Glass / 500ml</image:title>
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    <loc>https://premierhop.co.uk/products/fruits-of-the-forest-modern-sour-10-3</loc>
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      <image:title>Fruits of the Forest / Modern Sour / 10.3%</image:title>
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    <loc>https://premierhop.co.uk/products/oak-x-3-sons-imperial-stout-10</loc>
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      <image:title>OAK x 3 Sons / Imperial Stout / 10%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/vault-city-half-pint-glass-1-2-pint</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Designer-2025-07-15T194030.083bGlass_8ff0b745-373b-442a-8c48-86c532309812.jpg?v=1756574316</image:loc>
      <image:title>Vault City Glass / 284ml (1/2 pint)</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/granola-fruit-bowl-x-unbarred-modern-sour-6-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2323.jpg?v=1752599558</image:loc>
      <image:title>Granola Fruit Bowl X UnBarred / Modern Sour / 6.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/5th-birthday-original-hot-sauce-150ml-waxed-bottle</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2362.jpg?v=1752857540</image:loc>
      <image:title>5th Birthday Original Hot Sauce / 150ml Waxed Bottle</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/desi-x-bundobust-hot-sauce-150ml-waxed-bottle</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2360.jpg?v=1752923453</image:loc>
      <image:title>DESI X Bundobust Hot Sauce / 150ml Waxed Bottle</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/alfonsos-deli-miami-hot-sauce-150ml-bottle</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2359_4c71c5bd-df3f-42cd-8cca-cfe2af8d82d2.jpg?v=1752924021</image:loc>
      <image:title>ALFONSO&apos;S DELI Miami Hot Sauce / 150ml Bottle</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-whole-cake-7th-birthday-modern-sour-7-9</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2419.jpg?v=1753612992</image:loc>
      <image:title>The Whole Cake - 7th Birthday / Modern Sour / 7.9%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/stuffd-cosmic-space-dust-7th-birthday-smoothie-sour-6-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2420.jpg?v=1753613140</image:loc>
      <image:title>STUFFD - Cosmic Space Dust - 7th Birthday / Smoothie Sour / 6.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/disco-zing-fruit-sour-5-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2662_4b2e5ad4-7dea-4caa-be7d-872f795f5bca.jpg?v=1756230206</image:loc>
      <image:title>Disco Zing / Fruit Sour / 5.1%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/maltgarden-pint-glass-500ml</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Designer-2025-10-13T203829.567.png?v=1760384341</image:loc>
      <image:title>Maltgarden Pint Glass / 500ml</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/first-thing-at-dawn-x-elmeleven-x-ophiussa-smoothie-sour-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2899.jpg?v=1758895348</image:loc>
      <image:title>First Thing At Dawn X Elmeleven X Ophiussa / Smoothie Sour / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/siren-time-hops-glass-380ml</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_2972.jpg?v=1759422862</image:loc>
      <image:title>Siren Time Hops Glass / 380ml</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-rise-of-endymion-imperial-fruit-sour-8-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_3188.jpg?v=1761381614</image:loc>
      <image:title>The Rise of Endymion / Imperial Fruit Sour / 8.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-evil-dead-2025-x-makemake-smoothie-sour-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_3207.jpg?v=1761682174</image:loc>
      <image:title>The Evil Dead 2025 X Makemake / Smoothie Sour / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/army-of-darkness-2025-x-third-moon-imperial-stout-10</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_3208_8fe2ebcf-b8b3-477b-a97d-055d78d61aa5.jpg?v=1761682613</image:loc>
      <image:title>Army Of Darkness 2025 X Third Moon / Imperial Stout / 10%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/very-big-moose-2025-rye-ba-raspberry-coconut-imperial-stout-12-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_3235.jpg?v=1761755546</image:loc>
      <image:title>Very Big Moose 2025 Rye BA Raspberry &amp; Coconut / Imperial Stout / 12.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/very-big-moose-2025-bourbon-barrel-aged-imperial-stout-12-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IMG_3237.jpg?v=1761755905</image:loc>
      <image:title>Very Big Moose 2025 Bourbon Barrel Aged / Imperial Stout / 12.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/beak-x-pomona-island-hug-imperial-stout-10-copy-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251105_192125985_2.jpg?v=1762371459</image:loc>
      <image:title>Beak X  - Pomona Island - Hug  / Imperial Stout / 10%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/beak-x-pomona-island-hug-imperial-stout-10-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/EmperorsExecutor_adf0c686-f801-4b70-aa42-3c76d583ad0e.jpg?v=1766574756</image:loc>
      <image:title>Emperors Brewery - Executor / Imperial Stout / 12.6% / 330ml</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/emperors-brewery-executor-imperial-stout-12-6-330ml-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/EmperorsInterceptor.jpg?v=1762876281</image:loc>
      <image:title>Emperors Brewery - Interceptor / Imperial Porter / 12.0% / 330ml</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/emperors-brewery-executor-imperial-stout-12-6-330ml-copy-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/AtomNeutromStar2_6e457091-ef20-4989-a408-d059b41d70c9.jpg?v=1762877403</image:loc>
      <image:title>Atom Beers - Neutron Death Star II / Coffee &amp; Vanilla Imperial Stout / 12%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-path-we-cannot-take-dipa-hazy-8-3</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PHBeer.jpg?v=1763052008</image:loc>
      <image:title>The Path We Cannot Take/ DIPA / Hazy / 8.3%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/deconstructed-barrel-ccc-tropical-stout-330ml-8-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251114_134416969.jpg?v=1763332074</image:loc>
      <image:title>Deconstructed Barrel CCC / Tropical Stout / 330ml / 8.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/obsidian-flow-imperial-stout-8-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ObsidianFlowa.jpg?v=1763991746</image:loc>
      <image:title>Obsidian Flow / Imperial Stout / 8.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/barrel-drop-imperial-stout-11-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BarrelDrop_1.jpg?v=1764199822</image:loc>
      <image:title>Barrel Drop / Imperial Stout / 11.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/erasmus-x-firstep-west-coast-pilsner-5-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ErasmusPH_bac6dae8-b0e2-4e74-8fbf-5ebda28b29d2.jpg?v=1764196566</image:loc>
      <image:title>Erasmus x Firstep / West Coast Pilsner / 5.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/sour</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ChasingGhosts_PH.jpg?v=1764198140</image:loc>
      <image:title>Chasing Ghosts / Sour / 4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/button-bashing-west-coast-ipa-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Button_PH.jpg?v=1764198822</image:loc>
      <image:title>Button Bashing / West Coast IPA / 6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/sonic-boom-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/SonicBoom_PH.jpg?v=1764199262</image:loc>
      <image:title>Sonic Boom IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/fancy-juice-hazy-ipa-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/FancyJuice_1.jpg?v=1764434088</image:loc>
      <image:title>Fancy Juice / Hazy IPA / 5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/export-india-porter-5-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IndiaPorter_PH.jpg?v=1764436299</image:loc>
      <image:title>Export India Porter / 5.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/black-forest-porter-4-9</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BlackForest_PH1.jpg?v=1764707768</image:loc>
      <image:title>Black Forest / Porter / 4.9%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/boulevard-hazy-pale-ale-5-1-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Inaudible_PH1_9051dc06-f5bb-44ff-9944-5353f341aad3.jpg?v=1765379457</image:loc>
      <image:title>Inaudible / Hazy Pale Ale / 5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/suberbias-sprawlin-modern-west-coast-ipa-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Sprawlin__PH1.jpg?v=1765382842</image:loc>
      <image:title>Suburbia&apos;s Sprawlin&apos; / Modern West Coast IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/another-day-older-and-deeper-in-debt-west-coast-ipa-7</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Anotherday_PH1.jpg?v=1765383255</image:loc>
      <image:title>Another Day Older and Deeper in Debt / West Coast IPA / 7%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/dead-friends-stout-6-9</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/DeadFriends_PH.jpg?v=1766843748</image:loc>
      <image:title>Dead Friends / Stout / 6.9%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/spooky-story-ipa-5-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251207_152356765_1.jpg?v=1766845054</image:loc>
      <image:title>Spooky Story / IPA / 5.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/liquid-mistress-red-ipa-5-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/LiquidMistress_PH.jpg?v=1766846527</image:loc>
      <image:title>Liquid Mistress / Red IPA / 5.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/expressions-strata-ddh-ipa-5-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Expressions.jpg?v=1766846816</image:loc>
      <image:title>Expressions / Strata / DDH IPA / 5.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/inconito-dipa-7-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Incognito_PH.jpg?v=1766860368</image:loc>
      <image:title>Incognito / DIPA / 7.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/exotic-species-new-england-ipa-7-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ExoticSpecies_PH.jpg?v=1766860825</image:loc>
      <image:title>Exotic Species / New England IPA /  7.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/love-hate-new-england-ipa-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Love_Hate_PH.jpg?v=1766861165</image:loc>
      <image:title>Love &amp; Hate / New England IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/party-animal-hazy-ipa-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PartyAnimal_PH.jpg?v=1766861672</image:loc>
      <image:title>Party Animal / Hazy IPA / 5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/second-squeeze-lemon-sour-6-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/SecondSqueeze_PH.jpg?v=1766870535</image:loc>
      <image:title>Second Squeeze / Lemon Sour / 6.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/ikat-ddh-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/IKAT_PH.jpg?v=1766870940</image:loc>
      <image:title>Ikat / DDH DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-banshee-neipa-7-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Banshee_PH.jpg?v=1766872740</image:loc>
      <image:title>The Banshee / NEIPA / 7.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/aaa-pass-ale-568ml-4-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/AAPass_PH.jpg?v=1766874023</image:loc>
      <image:title>AAA Pass / Ale / 568ml / 4.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/double-dipp-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/DoubleDripp_PH.jpg?v=1767194675</image:loc>
      <image:title>Double Dripp / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/double-dripp-dipa-8-0-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/SevenJuicySeas_PH.jpg?v=1767195006</image:loc>
      <image:title>Seven Juicy Seas / Hazy IPA / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/huch-a-back-neipa-5-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Huck_Back_PH.jpg?v=1767195401</image:loc>
      <image:title>Huch a Back / NEIPA / 5.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/mosaic-pale-ale-568ml-4-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Mosaic_PH_61e450b7-8ebe-43c7-8e56-e1339415bb77.jpg?v=1767196127</image:loc>
      <image:title>Mosaic / Pale Ale / 568ml / 4.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/polarised-highland-park-west-coast-pils-5-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Polarised_PH.jpg?v=1767196775</image:loc>
      <image:title>Polarised / Highland Park / West Coast Pils /  5.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/dripping-in-gold-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Dripping_PH.jpg?v=1767197995</image:loc>
      <image:title>Dripping in Gold / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/a-e-ipa-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/A_E_PH.jpg?v=1767198139</image:loc>
      <image:title>A &amp; E / IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/inner-sactum-ipa-5-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/InnerSanctum_b2c0c8e7-4bec-46ca-adb6-8251c88fe564.jpg?v=1767198362</image:loc>
      <image:title>Inner Sactum / IPA / 5.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/parallel-2-hazy-ipa-6-0-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251230_152803802.jpg?v=1767198614</image:loc>
      <image:title>NZH - 109 / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/feels-alright-hazy-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251230_152752845.jpg?v=1767198825</image:loc>
      <image:title>Feels Alright / Hazy IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/umo-apa-4-7</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251230_135747496.jpg?v=1767199233</image:loc>
      <image:title>$umo / APA / 4.7%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/road-kill-new-england-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251230_135739190.jpg?v=1767199487</image:loc>
      <image:title>Road Kill / New England IPA  / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/aztec-mountain-ipa-6-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20251230_135800553.jpg?v=1767199772</image:loc>
      <image:title>Aztec / Mountain IPA / 6.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/electric-stream-dipa-8-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260107_154420871.jpg?v=1768055215</image:loc>
      <image:title>Electric Stream / DIPA / 8.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/electric-stream-dipa-8-2-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260107_154441144.jpg?v=1768055631</image:loc>
      <image:title>28 Brews later / NEIPA  / 5.9%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/fugitive-telemetry-nepa-5-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260107_154501895.jpg?v=1768056011</image:loc>
      <image:title>Fugitive Telemetry / NEPA / 5.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/nux-biscoff-stout-6-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260107_154407592.jpg?v=1768056220</image:loc>
      <image:title>Nux / Biscoff Stout / 6.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/i-d-buy-that-for-a-dollar-ipa-6-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260108_144002537_1_d7ef6c66-a101-4c7a-b76c-582b88209f09.jpg?v=1768056842</image:loc>
      <image:title>I’D BUY THAT FOR A DOLLAR / IPA  / 6.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/all-lies-and-jest-west-coast-ipa-7</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260108_144014098_1.jpg?v=1768057082</image:loc>
      <image:title>ALL LIES AND JEST / West Coast IPA  / 7%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/sonoma-celebrating-10-years-of-sonoma-pale-ale-3-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Sonoma2.jpg?v=1769015400</image:loc>
      <image:title>Sonoma (Celebrating 10 Years of Sonoma) / Pale Ale / 3.8% </image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/from-above-gluten-free-pale-ale-4-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/2.jpg?v=1769016025</image:loc>
      <image:title>From Above / Gluten Free Pale Ale / 4.1%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/familiar-turns-bright-ipa-w-anchovy-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/FamiliarTurns2.jpg?v=1769016409</image:loc>
      <image:title>Familiar Turns / Bright IPA w/ Anchovy / 6.5% </image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/live-direct-pale-ale-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/L_D2.jpg?v=1769016772</image:loc>
      <image:title>Live &amp; Direct / Pale  Ale / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/acres-ipa-6-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Acres1.jpg?v=1769017077</image:loc>
      <image:title>Acres / IPA / 6.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/spur-ipa-7-3</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Spur1.jpg?v=1769335923</image:loc>
      <image:title>Spur /  IPA  / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/spur-ipa-7-2-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Rosa1.jpg?v=1769336223</image:loc>
      <image:title>Rosa / Double IPA / 8.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/floret-extra-pale-ale-4-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Floret1.jpg?v=1769336681</image:loc>
      <image:title>Floret / Extra Pale Ale  / 4.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/new-fires-india-pale-ale-7-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/NewFires1.jpg?v=1769336994</image:loc>
      <image:title>New Fires / India Pale Ale / 7.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/whiskey-ba-tabula-rasa-ba-stout-330ml-10-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/WhiskyBarrel1.jpg?v=1770054855</image:loc>
      <image:title>Whiskey BA Tabula Rasa / Stout / 330ml / 10.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/nexus-nepa-5-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Nexus1.jpg?v=1770058918</image:loc>
      <image:title>Nexus / NEPA / 5.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/another-bug-hunt-tipa-9-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/AnotherBugHunt1.jpg?v=1770059193</image:loc>
      <image:title>Another Bug Hunt / TIPA / 9.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/mixtape-dipa-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Mixtape.jpg?v=1770223023</image:loc>
      <image:title>Mixtape / DIPA / 8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/hazy-jaipur-hazy-ipa-5-10</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/HazyJaipur.jpg?v=1770733250</image:loc>
      <image:title>Hazy Jaipur / Hazy IPA / 5.9%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/hazy-jaipur-hazy-ipa-5-9-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Bundobust.jpg?v=1770733494</image:loc>
      <image:title>Everybody Good Time / IPA / 5.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/ouroboros-double-ipa-8-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Ourobros.jpg?v=1770733991</image:loc>
      <image:title>Ouroboros / Double IPA / 8.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/imperial-stout-imperial-stout-7-7</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ImperialStout.jpg?v=1770734777</image:loc>
      <image:title>Imperial Stout / 7.7%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/solid-air-white-ipa-5-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/SolidAir.jpg?v=1770907248</image:loc>
      <image:title>Solid Air / White IPA / 5.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/west-coast-ipa-is-dead-ipa-7-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/WestCoastIPAIsDead.jpg?v=1770907637</image:loc>
      <image:title>West Coast IPA Is Dead / IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/one-question-shootout-ddh-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260220_143228873_1.jpg?v=1771601456</image:loc>
      <image:title>One Question Shootout / DDH IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/4th-birthday-chocolate-cake-stout-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260220_143044167_1_3b0c44e6-eb2b-4be2-b8b8-9b7dcd91e2d9.jpg?v=1771603999</image:loc>
      <image:title>4th Birthday Chocolate Cake / Stout / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/one-question-shootout-ddh-ipa-6-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260225_172117106_1.jpg?v=1772216106</image:loc>
      <image:title>Loom / Blueberry Stout / 8.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/goose-new-zealand-ipa-6-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260225_171942982_1.jpg?v=1772216983</image:loc>
      <image:title>Goose / New Zealand IPA / 6.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/zorro-west-west-coast-ipa-5-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260225_172148377_1.jpg?v=1772217703</image:loc>
      <image:title>Zorro West / West Coast IPA / 5.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/weapon-of-choice-vera-neipa-5-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260225_172258107_1.jpg?v=1772217914</image:loc>
      <image:title>Weapon of Choice / Vera / NEIPA / 5.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/ship-of-theseus-002-ddh-neipa-5-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260225_172305087_1.jpg?v=1772218258</image:loc>
      <image:title>Ship of Theseus 002 / DDH /  NEIPA / 5.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/steady-habits-neipa-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260303_100141598_1.jpg?v=1772548716</image:loc>
      <image:title>Steady Habits / NEIPA / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/104-session-pale-ale-4-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260303_100120487_1.jpg?v=1772549265</image:loc>
      <image:title>104° / Session Pale Ale / 4.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/by-the-mill-ernest-best-bitter-4-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260304_154953968_1.jpg?v=1772640971</image:loc>
      <image:title>By the Mill / Ernest Best Bitter / 4.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/fog-hazy-pale-4-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260304_154907024_1.jpg?v=1772641821</image:loc>
      <image:title>Fog / Hazy Pale / 4.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/fog-hazy-pale-4-6-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260304_154936392_1_e8a33462-7e33-4269-a432-cb4836bc7db4.jpg?v=1772642276</image:loc>
      <image:title>White Ember / Hazy IPA / 6.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/above-below-american-brown-4-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260304_154806633_1.jpg?v=1772642672</image:loc>
      <image:title>Above &amp; Below / American Brown / 4.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/partly-responsible-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260310_121408163_1.jpg?v=1773152890</image:loc>
      <image:title>Partly Responsible / IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/puttty-tipa-10-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260310_121505182_1.jpg?v=1773153920</image:loc>
      <image:title>Puttty (2026) / TIPA / 10.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/marble-staircase-neipa-6-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160329849_1.jpg?v=1773334738</image:loc>
      <image:title>Marble Staircase / NEIPA / 6.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/futuristic-folkingebrew-collab-dipa-8-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160230802_1.jpg?v=1773333983</image:loc>
      <image:title>Futuristic (Folkingebrew Collab) / DIPA / 8.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/electronic-eleven-collab-ipa-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160314250_1.jpg?v=1773333446</image:loc>
      <image:title>Electronic (Eleven Collab) / IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/cyberspace-coolhead-collab-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160250511_1.jpg?v=1773331905</image:loc>
      <image:title>Cyberspace (Coolhead Collab) / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/black-lager-330ml-5-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160501333_1.jpg?v=1773349198</image:loc>
      <image:title>Black / Lager / 330ml / 5.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/radiator-doppelbock-lager-330ml-7-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160435005_1.jpg?v=1773349690</image:loc>
      <image:title>Radiator Doppelbock / Lager / 330ml / 7.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/helles-lager-330ml-4-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260312_160449477_1.jpg?v=1773350102</image:loc>
      <image:title>Helles /  Lager / 330ml / 4.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/lilta-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164535030_1.jpg?v=1774013633</image:loc>
      <image:title>Lilta / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/triangles-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164654691_1.jpg?v=1774014127</image:loc>
      <image:title>Triangles / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/hum-pale-4-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164636786_1.jpg?v=1774017135</image:loc>
      <image:title>Hum / Pale / 4.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/pines-table-pale-3-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164557411_1.jpg?v=1774018249</image:loc>
      <image:title>Pines / Table Pale / 3.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/kicks-ddh-pale-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164511636_1.jpg?v=1774019196</image:loc>
      <image:title>Kicks / DDH Pale / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/seals-ddh-pale-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PXL_20260319_164613023_1.jpg?v=1774019985</image:loc>
      <image:title>Seals / DDH Pale / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/czech-mates-czech-style-lager-4-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/czech_mates2.jpg?v=1775737657</image:loc>
      <image:title>Czech Mates / Czech-Style Lager / 4.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/blood-dawn-ipa-triple-new-england-hazy-10-2-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BugHouseSquare_c946ab3e-311e-4b16-be28-785d6a552bd7.jpg?v=1775743809</image:loc>
      <image:title>Bughouse Square / NE DIPA / 7.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/sue-s-axe-ipa-triple-new-england-hazy-10-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/FearistheEnemy3_png_9222b6d4-1ad2-4d9b-b80a-24c3c9c84471.jpg?v=1775744637</image:loc>
      <image:title>Fear is the Enemy / NE TIPA / 10.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/eugene-s-axe-ddh-ne-dipa-8-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Eugene_sAxe2_jpeg.jpg?v=1775745248</image:loc>
      <image:title>Eugene’s Axe / DDH NE DIPA / 8.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/fear-is-the-thief-ne-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/FearistheThief2.jpg?v=1775746239</image:loc>
      <image:title>Fear Is the Thief / NE DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/high-powered-mutant-ne-ipa-6-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/High-PoweredMutant3.jpg?v=1775747358</image:loc>
      <image:title>High-Powered Mutant / NE IPA / 6.6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/high-powered-mutant-ne-ipa-6-6-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BuilttoSpill3.jpg?v=1775748387</image:loc>
      <image:title>Built to Spill / NE DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/persephone-ne-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Persephone3_png.jpg?v=1775749077</image:loc>
      <image:title>Persephone / NE DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/axe-edge-ipa-6-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/AxeEdge.jpg?v=1775762524</image:loc>
      <image:title>Axe Edge / IPA  / 6.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/double-double-back-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/DoubleDoubleBack_dccf71cb-cdce-499a-939b-bbaa04abd327.jpg?v=1775763500</image:loc>
      <image:title>Double Double Back / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/axe-x-ipa-6-8</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Axe_x.jpg?v=1775763722</image:loc>
      <image:title>Axe^X / IPA / 6.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/king-slayer-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/KingSlayer.jpg?v=1775764135</image:loc>
      <image:title>King Slayer / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/feed-the-machine-rye-pale-ale-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/FeedtheMachine.jpg?v=1776181576</image:loc>
      <image:title>Feed The Machine / Rye Pale Ale / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/the-naughty-step-cold-ipa-5-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/TheNaughtyStep.jpg?v=1776182301</image:loc>
      <image:title>The Naughty Step / Cold IPA /  5.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/life-coach-london-stout-4-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/LifeCoach.jpg?v=1776182585</image:loc>
      <image:title>Life Coach / London Stout / 4.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/shadow-boxing-brown-ale-5-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ShadowBoxing.jpg?v=1776183011</image:loc>
      <image:title>Shadow Boxing / Brown Ale / 5.1%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/maiden-2025-barley-wine-12</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Maiden2025.jpg?v=1776972236</image:loc>
      <image:title>Maiden 2025 / Barley Wine / 12% / 375ml</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/shattered-mirror-imperial-stout-9-1</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ShatteredMirror.jpg?v=1776974052</image:loc>
      <image:title>Shattered Mirror / Imperial Stout / 9.1%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/shattered-mirror-imperial-stout-9-1-copy</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ThePilot.jpg?v=1776975975</image:loc>
      <image:title>The Pilot / Hazy Pale Ale / 5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/playlist-hazy-ipa-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Playlist.jpg?v=1776976647</image:loc>
      <image:title>Playlist / Hazy IPA / 6%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/two-worlds-apart-modern-west-coast-ipa-7-2</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Twoworlds.jpg?v=1776977528</image:loc>
      <image:title>Two Worlds Apart  / Modern West Coast IPA / 7.2%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/lighthouse-dreamers-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/LighthouseDreamers.jpg?v=1778085814</image:loc>
      <image:title>Lighthouse Dreamers / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/i-can-buy-a-new-pair-dipa-8-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/ICanBuyaNewPair.jpg?v=1778086253</image:loc>
      <image:title>I Can Buy a New Pair / DIPA / 8.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/second-drummer-drowned-ipa-6-6</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/SecondDrummerDrowned.jpg?v=1778087663</image:loc>
      <image:title>Second Drummer Drowned / IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/by-the-throat-ipa-6-5</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BytheThroat.jpg?v=1778087807</image:loc>
      <image:title>By The Throat / IPA / 6.5%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/bubbleheads-brut-ipa-5-0</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/BubbleHaed.jpg?v=1778511495</image:loc>
      <image:title>Bubbleheads / Brut IPA / 5.0%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/hop-hooker-pale-ale-4-3</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/Hop_Hooker.jpg?v=1778513134</image:loc>
      <image:title>Hop &amp; Hooker / Pale Ale / 3.8%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://premierhop.co.uk/products/pieces-of-eight-barley-wine-9-4</loc>
    <lastmod>2026-05-16T06:55:51+01:00</lastmod>
    <changefreq>daily</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0558/1950/1723/files/PiecesofEight.jpg?v=1778513460</image:loc>
      <image:title>Pieces of Eight / Barley Wine / 9.4%</image:title>
      <image:caption></image:caption>
    </image:image>
  </url>
</urlset>
